Greatest Works

Whosoever therefore shall humble himself as this little child, the same is greatest in the kingdom of heaven (Matthew 18:4)

2018 has started as a season of new beginnings. We are eight years into the Latrobe journey, recognizing a genesis of new starts and revised focus. While we continue our efforts in career readiness and commercial readiness, an area of need that I never imagined addressing and humbly serving is with youth workforce development. Here’s the backstory:

I got my first job in high school because I enrolled in Distributive Education Clubs of America, commonly known as DECA (https://www.deca.org/). Back then, a major component of the course and benefit to students was that we were required to obtain work experience. In exchange for high school credit hours, students were expected to have gainful employment in our local community, working 15-20 hours per week. My personal motivation was two-fold: 1) I wanted to work to get out of the school day early. 2) I needed to work to earn my own money toward the purchase my first car.

Fast forward thirty years: Latrobe have been contracted to assist our local school district with career navigation and career readiness implementation. The high school subscribes to Jobs for America’s Graduates, JAG (http://www.jag.org/) as an evidence based workforce development model as a preventive measure against dropping out for at-risk youths. Thirty seven core work competencies are grouped into six outcome clusters (http://old.jag.org/model_competencies.htm): 

• Career Development Competencies (6) 
• Job Attainment Competencies (7) 
• Job Survival Competencies (7) 
• Basic Skills Competencies (5) 
• Leadership and Self-Development Competencies (5) 
• Personal Skills Competencies (7)

In the middle, I am curious as to how an entire generation of children missed out on the importance of the high school work experience as an element self-sufficiency and growth. I say that because as 2018 began, I got a call from one of my former high school teachers asking for a personal favor in coaching her granddaughter, a recent college graduate, who has little work evidence on her resume to support the return-on-investment from her education to sustain her salary expectations. The grandmother remarked that these children graduate from high school with fewer life skills than we (our generation) learned in high school (how to obtain, survive, maintain, and develop, and thrive while working).

Instead of blaming the children, I challenge economic development (education, business, and entrepreneurial communities). How are children expected to develop the basic work skills if not invested in and required to obtain said skills as youth? The capstone of the semester long project with the school district is a community sponsored summer jobs program with a purposed intent to match the needs of the business community with the desire of students to earn valuable work experience by

• Promoting entry level jobs for up to 100 students who participate in career readiness
• Marketing job opportunities for local business owners who want to support workforce development
• Providing a potential pipeline of students and job opportunities for the JAG program

Stay tuned and follow the journey of summer youth workforce development in our community. Education, economics, and workforce development all go hand-in-hand (Marilyn Smith, SETX Workforce Solutions). If you have suggestions about what has worked in your experience, feel free to comment, or drop us a line at latanyua.robinson@gmail.com. 

Commercial Readiness

LATROBE’s Commercial Readiness portfolio helps business owners make their businesses more effective, more efficient, and more profitable. This is a great time of year to consider these things because 2018 is around the corner, and by setting your business goals now, you’ll be able to hit the ground running. So if you want to grow your business, here are some things to consider.

Plan

It’s common for business owners to go into business without first deciding what they want to accomplish and how they plan to accomplish it. Instead, these business owners—and I may be describing you—simply hope to sell their products and services and make money, and while this is a common business practice, it’s hardly an effective one.   

Business success requires planning, and you need a strategic plan, which lists your goals and explains how you will accomplish them. Your strategic plan includes strategies, and there is a comprehensive (overall) strategy for your business and strategies for each area of your business. Each strategy has accompanying goals, with short-term strategies (1 year) and long-term strategies (3 to 5 years).  

Your strategic plan keeps you focused on what’s important. You’re faced with a never-ending list of tasks to complete every day, but by keeping your goals in mind, you’ll know which activities will help you meet your goals and which will not, so it will be obvious which tasks you should spend time working on. Your strategic plan will answer questions like this:

• What are my profit-margin goals?
• What do I want to do next month? Next year?
• What is my sales goal?
• Which customers am I pursuing?
• Which customers provide the biggest profit margin?

Get Help

Nearly every small business (more than 96%) is run by one person: the owner. These are single-person businesses. The remaining businesses (less than 4%) are employer businesses, which means they employ at least one person in addition to the owner. Here’s why it’s important that you scale-up and become an employer business.

Annual revenue for single-person businesses averages $18,000; for employer businesses it’s $1.5 million. Scaling-up and expanding your business capacity simply means you’re not doing everything yourself. It’s not possible for you to go out and sell and market—and be the face of the business—then be expected to do all of the work. You can only do one thing at a time, so when you’re working on one task, another task isn’t getting done.

Do what you do best and get others to do the rest. If a business owner is an introvert, is it a good idea to have them make presentations before groups of people, with them sweating and stammering because they’re nervous? Or would it have been better for them to have spent that time doing what they’re good at while having a polished speaker make the presentations?  

If you want to grow your business, your strategic plan might have questions like these:

• How do I scale-up to become an employer business?
• What talent or expertise do I need on my team to offset what’s lacking?
• Who do I need on my team to help me accomplish my goals?

Conclusion

If your business strategy is selling as many of your products or as much of your service as possible, you don’t have a business strategy; and if you take pride in being a jack-of-all-trades, you’re probably not making much money. As 2017 comes to an end, create a 2018 strategic plan and assemble a team. Your business will need both to realize its potential.

Finally, have you ever said you’re going to take your business to the next level—but don’t know what level it’s on now? We can help. Few business owners view their businesses objectively, but in order to grow your business, you have to do just that. FLITER^® is a business operations and management assessment we administer that will assess where your business is and show you how to take it where you want it to go. To learn more, visit http://www.fliter.biz or  https://www.latrobellc.com/services.html.

Reforming Good Works

October 31^st, 2017, was the 500^th anniversary of Reformation Day, a movement that brought greater religious freedom and greater freedom of expression. The Reformation decreed that we are saved by grace alone, and our faith—not our works—is evidence of our belief. In light of this, I felt compelled to begin communicating again to explain what’s happening with LATROBE and show how our journey has evolved.

For the last two years I have worked with the Greater Memphis Alliance for a Competitive Workforce on an initiative to connect people to educational opportunities and employment opportunities in Memphis and throughout the Mid-South. The project focuses on career education and technical education through our two-year community college and short-term certification training.

This project provided insight into what Memphis needs, and it made us rethink LATROBE’s role in the community. We’ve expanded our services and now specialize in three areas: career readiness (workforce development for hard-to-place individuals), commercial readiness (business development for individuals who need help starting their own businesses), and, our newest specialty, campus readiness, which is safety and security development for organizations and institutions.

I have over 25 years’ experience in engineering, manufacturing, and workforce, and James, my vice president and husband, has over 25 years’ experience in education, safety, and security. His education and experience is invaluable, though, because it has taught him how to get hard-to-place people (i.e. people with backgrounds) back to work.

LATROBE isn’t alone in providing training and job-placement—the Arkansas Workforce Center, Tennessee Workforce Development Center, and local non-profit organizations provide similar services and training—but our advice to anyone we meet is this: Find an organization that provides case management. Why? Because you need someone to help you navigate the process. If you’re returning to the workforce but don’t have a qualified, skilled, experienced professional helping with your job search and serving as your advocate, you likely won’t find a job. 

We use assessment tools to determine unique interests and skills, and knowing that it takes more than training to land a job, we also hold your hand and walk with you every step of the way. LATROBE isn’t a staffing company. It’s part of the community.  We use technology, proven practices, and community relationships to help you get the job you want. Stay tuned for future posts on how we use technology to find solutions for job seekers through our Career Readiness portfolio.

Most parents would love for their child to be able to attend an elite college or university. Our son has the grades to attend any school in America, and we can afford to send him. But, he might tell us that instead of going to college, he wants to get his certification. We are okay with that because James and I know getting a college degree isn’t for everyone. In fact, in today’s job market, you don’t need a degree to jumpstart your career.

Earning a college degree is a great way to start your career, but as a community, we need to get back to being entrepreneurial and find ways to start our own businesses. Sometimes, learning a hands-on skill (i.e. a trade) teaches what you need to know to start your own business. LATROBE’s Commercial Readiness program can help you with this very thing.

I’m from Stuttgart, in the Arkansas Delta. James and I moved to the Memphis area when he, an associate warden at the federal prison in Forrest City, was transferred to the region. We relocated near Memphis because it put us squarely in the middle of everything: what’s happening in eastern Arkansas, and what’s happening in western Tennessee.

Memphis is our home—we’re going to retire here—so we’ve decided to get more involved in community affairs. LATROBE allows us to do that. By training job seekers, introducing them to employers, and helping individuals launch their own businesses, not only are we helping make the Memphis economy stronger and more diverse, we’re doing the same for the entire Mid-South economy! And, we’re helping reform our community.